The Acumen Fund came to us with a challenge: how can we show the breadth of their work as an organization while maintaining a personal connection to each story? We decided to create a series of seven videos, profiling individuals spread across six countries and three different continents. The production schedule was packed, the deadlines were tight, and we knew we didn’t want to cut any corners when it came to the cinematography. Together, we identified Acumen’s standout projects and ran pre-interviews on all the characters to learn more about their stories, which helped us make efficient use of our time on the ground. We drew on several key collaborators to make this happen, enlisting Sam Eaton as a producer for the Kenya, India, and Ethiopia segments, and Lauren Nolan as an editor to build a consistency through the entire series.
This series was the centerpiece of Acumen’s 2018 end of year fundraising. Click here to view the entire project.
Client: Acumen Fund
Production Company: DOCUMIST
Directors: Alex Pritz and Jack Weisman
Producer: Alex Pritz and Sam Eaton
Executive Producer: Carolyn Bielfeldt
Cinematographers: Jack Weisman and Alex Pritz
Additional cinematography: Zayer Hassan
Editor: Lauren Nolan
Storyboarding and Script development